Social Commerce Manager APPLY NOW
SM Retail Headquarters
Marketing
Thu, Jun 30, 2022
Full time
Responsibilities:
- Determine, implement correct marketing mix (paid, owned, earned) to focus brand and SKUs into either awareness, engagement, or conversion in a campaign.
- Utilize Social Media Platforms in a strategic manner to maximize campaign efforts. Focus on high yield but being on a lookout for opportunity platforms.
- Do daily active Social Sentiment monitoring and create actionable insights for reporting twice weekly or ad-hoc.
- Create a dynamic rolling 12-week non-paid social plan with focus on evergreen and moment marketing that would accommodate paid efforts on the fly.
Requirements:
- Relevant experience is mandatory.
- Socially aware on various topics (business, modern commerce, science, technology, geopolitics, local current events, etc.)